SANTA ANA, CA. – (Aug. 1, 2017) – Continuing to provide fun, safe play areas for children, Yokohama Tire Corporation (YTC) has chosen West Point, Mississippi as the site for a brand-new, eco-friendly playground to be built October 28 at Marshall Park. West Point is the home of Yokohama Tire Manufacturing Mississippi (YTMM), the high-tech, one-million-square-foot plant that opened in October of 2015.
Once again, Yokohama is partnering with KaBOOM! – the national non-profit dedicated to ensuring that all kids get a childhood filled with the balanced and active play needed to thrive – on the one-day build. This is the third playground-build collaboration between YTC and KaBOOM! The first two were built in Southern California and Rockland, Massachusetts.
Yokohama and KaBOOM! will be joined by the City of West Point and approximately 200 volunteers from YTMM and the community in erecting the playground.
“We appreciate the support of the local community and are happy to give back to the community,” said Alan Holtschneider, YTC’s director of marketing. “We hope this new playground will be a fun place for kids and families in the community and benefit them for years to come.”
Yokohama and KaBOOM! will meet with local parents and their children on Design Day (August 15) to help design the playground and pick out color schemes and equipment for the kids to play on, including new environmentally safe, “Cradle to Cradle”-certified playground apparatuses.
“We are truly honored that Yokohama Tire and KaBOOM! have chosen Marshall Park to build a brand-new playground for the kids in West Point to enjoy,” said West Point Mayor Robbie Robinson. “This is a dream come true for the city. Thank you, Yokohama and KaBOOM!”
“Yokohama and the City of West Point are true partners in helping us reach our goal of bringing balanced and active play to all kids,” said Lysa Ratliff, KaBOOM! vice president, corporate partnerships. “This playground will help kids have the childhood they deserve through a great, safe place to play.”
About Yokohama Tire Corporation
Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires that’s celebrating its 100th anniversary in 2017. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s broad product line, visit www.yokohamatire.com.
Connect with Yokohama Tire Corporation:
Yokohama is a strong supporter of the tire care and safety guidelines established by the U.S. Tire Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tire Care & Safety” section at www.yokohamatire.com.
KaBOOM! is the national non-profit dedicated to giving all kids – particularly those growing up in poverty in America – the childhood they deserve filled with balanced and active play, so they can thrive. Since 1996, KaBOOM! has collaborated with partners to build, open, or improve more than 16,700 playgrounds, engaged more than one million volunteers, and served 8.5 million kids. KaBOOM! creates great places to play, inspires communities to promote and support play, and works to drive the national discussion about the importance of play in fostering healthy and productive lives. To learn why #playmatters and why cities are embracing #playability: visit kaboom.org or join the conversation at twitter.com/kaboom or facebook.com/kaboom.
About West Point, Mississippi
With a population of approximately 11,122, West Point is the county seat of Clay County, Mississippi. It resides on the fertile northeast “black prairie” region of the state and had its early beginnings as an agricultural and railroad town. West Point is also located at the apex of the “Golden Triangle” which is comprised of the cities of West Point, Columbus and Starkville. Two major universities, a community college, an extensive industrial base, an excellent regional airport, international port access via the Tenn-Tom waterway, and the rich farm land, have made the Golden Triangle one of the state's fastest growing areas. For more information, visit http://www.wpnet.org/index.php/home